The next phase of the Department of Health’s public information campaign on COVID-19 has been launched so Australian’s know when it will be their turn to be vaccinated.
Minister for Health, Greg Hunt said that by last Friday evening (26 February) almost 30,000 people had been vaccinated, including 8,110 aged care and disability residents throughout 117 care facilities.
“Both the State and Territory teams alongside the aged care in-reach teams are ramping up their operations, with more vaccines being distributed across the country in the next week,” Mr Hunt said.
“The initial advertising campaign, which launched on 27 January 2021, focused on informing the Australian community about the Therapeutic Goods Administration’s world-leading independent approval process,” he said.
“The second round builds on these safety messages and informs the community about Phase 1A of the vaccination program rollout, which prioritises those who are the most at risk of serious illness from the virus.”
Mr Hunt said the advertising would help people understand how the vaccination program operated; how they could find out when their turn would be; and answered questions about the vaccines.
The Minster said the campaign would continue to run across a variety of channels, starting with television, and continuing on radio, press, digital, social, mobile, search, in medical settings and in shopping centres.
