27 September 2023

ChatGPT is here: So what happens next?

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Bruce Kasanoff* says his profession as a ghost-writer is safe from ChatGPT for the moment — but only for the moment.


One of my longstanding clients, David Cowen loves to ask the innovators who attend his legal industry conferences: “What happens after what happens next?”

In my case, everyone is talking about ChatGPT, and how Microsoft’s Bing search engine is now integrating the AI system.

The result is a supercharged computer that can write faster than any human on the planet…

plus seems to have some emotional problems.

You might wonder if I’m worried that AI systems like this one might threaten my livelihood as a ghost-writer.

To this, I respond that ChatGPT can’t read your mind.

As I understand them, generative AI systems create written documents by predicting which words are most likely to follow the words that have already been written.

My job is to speak with entrepreneurs and help them communicate what they are thinking this week.

Since ChatGPT can’t read your mind, it can’t tell you what you are thinking this week.

It can tell you what others are thinking, it can show you posts by other executives that chronicle what they are thinking, or it can guess what a busy executive might be thinking.

So, if your thoughts matter to you, I should be good for a few more years.

However, what happens when computers can read your mind?

More than 15 years ago, I founded the Brain-Computer Interface (BCI) group on LinkedIn.

The BCIs seek to enhance brain function using specialised devices; they can hold the promise of allowing people who can no longer speak or move to still communicate.

Why did I do that?

Someday, I imagined, computers will be able to read your mind or at the very least, make it easier and faster for us to ‘type’.

I wanted to be prepared.

This group includes many of the world’s leading BCI experts and researchers.

In my field, this could be what happens after what happens next.

Now that I’ve offered you an example, how might you describe what is likely to happen in your field, after what happens next?

*Bruce Kasanoff is the founder of The Journey, a newsletter for positive, uplifting and accomplished professionals. He can be contacted at kasanoff.com.

This article first appeared at kasanoff.com

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