Reviewed by Rama Gaind. By Matt Malouf, Wiley, $27.95.
Here’s your opportunity to learn what not to do to grow your business. You are taken off the routine of uncreative, hectic pursuit and directed on the path to growth and have more time, more profit, more freedom.
You need to switch your mindset to one of success and you will find your inner genius and use it to grow your business. Malouf shares his proven strategies with you: it’s not about doing more; it’s about doing what matters.
This book ‘shows you how to stop wasting energy on tasks that don’t move you closer to your goals, so you can focus on the things that do. You’ll identify your own Stop Doing list, and learn a systematic and practical way to eliminate, automate or delegate these tasks so they never end up on your To Do list again. You’ll discover your personal path to business success, develop a winning mindset and forever change the way you run your company – and along the way, you’ll gain the freedom, energy and time you need to take back your life’.
Running a business has never been easy, but today’s non-stop 24-7-365-world makes moving forward more difficult than ever before. Instead, try doing less. This book shows you how to stop wasting energy on tasks that don’t move you closer to your goals, so you can focus on the things that do. Malouf says if it seems like the more you do, the less you achieve, it’s time to stop and breathe. Get smarter about growth and start developing The Stop Doing List.
To win one of four copies of this book, tell us the best advice Malouf gives us about growth. Entries should be sent to [email protected] by next Monday, 3 September 2018. Names of the winners will be announced in Frank Cassidy’s PS-sssst…! column next week.
