Visitors to Queensland are being offered an authentic taste of farm life with the launch of a $2 million campaign to help farmers diversify their income as part of the State’s Economic Recovery Plan.
Minister for Rural Communities, Mark Furner said the Taste Farm Life agritourism campaign would encourage tourists to get off the beaten track or take a day out of their usual beach holiday to discover new experiences in rural and regional Queensland.
“Queensland’s handling of the COVID-19 threat means there are opportunities for tourists to explore more of our great State and experience innovative and unique offerings from agricultural businesses that have diversified into agritourism,” Mr Furner said.
“Many agribusinesses offer a variety of food and farm experiences including farm gate sales, food and wine sampling, farmer’s markets, pick-your-own fruit and veggie experiences, farm stays, and food and farm festivals and events.”
He said these exciting and memorable holiday adventures were often within easy driving distance of coastal communities and the time had never been better for people to get a real taste of where their food came from.
Mr Furner said the two-year, $2 million initiative was part of Queensland’s Economic Recovery Plan.
“There is so much of Queensland to explore, and many farmers have a lot to be proud of and experiences to share,” he said.
“This campaign is good for our farmers, good for the Queensland economy and especially good for the visitors who will get to enjoy these experiences.”
Further information can be accessed at this PS News link from the middle of May.
