27 September 2023

Finding ways to thrive in the age of Zoom

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Brian de Haaff* shares his experience of running a completely remote organisation for eight years to help those who are suffering in pandemic-induced isolation.


“Can you hear me?” “Are you muted?” “Did we lose them?”

You are likely tired of hearing these questions that working remotely over the last year has led to.

The pandemic forced millions of people around the world to adjust to new ways of interacting.

In the process, many folks have discovered that staring at co-workers on a screen for the majority of the day can be exhausting.

Video conferencing enables us to connect and collaborate in real time — so why are so many struggling with Zoom fatigue?

I understand why so many people feel almost at a breaking point. It is not just work meetings that are still happening virtually — even non-work interactions are too.

For more than a year, we have attended health appointments, exercise classes, and virtual dinners with family and friends over video calls.

Recent research points to why interacting this way can be especially draining.

The reason is ‘nonverbal overload’. Our brains are simply not used to the prolonged eye-contact, intense concentration, and exaggerated gestures that communicating on screen requires.

Some companies that only recently switched to remote work have struggled to adopt in-person work habits to a distributed setting.

I have heard of a few that switched to audio-only meetings or banned video conferencing on certain days of the week.

However, the problem runs deeper than video meetings.

I am going to make a bold statement: The issue is not with screen time. It is the result of something deeper and more insidious.

Video calls are not to blame. If your team feels rudderless, it is short-sighted to pin it all on a move out of the office and into your home.

The reality is that, while many of us are feeling the pangs of a year of uncertainty and pain, some teams have been able to thrive and achieve great things together.

So what is the difference?

Maybe you relied on chatting with co-workers over a lunch break or lingering at someone’s desk, to help get work done.

Going remote quickly reveals any dysfunction. Communication silos, a lack of cross-functional cooperation, and circuitous workflows can destroy productivity and sour morale.

If there is no clear plan in place for what you are working on, it can feel as if you are drowning in quicksand — alone.

We take a goal-first approach to everything we do at Aha!

This means having a strong vision and making sure the entire team understands what we are trying to accomplish.

We have also been entirely remote since the company was founded in 2013, so we understand how essential it is to bake transparency and structure into our work.

It is clear where we are headed and how we will collaborate to achieve our goals — no matter where we work from.

If you are feeling drained by a still-fumbling transition to remote work, there are steps you can take to re-centre yourself and engage more productively with teammates.

Clear vision

Unity around common goals is especially important for remote teams to feel connected.

Everyone should grasp how each person’s work contributes to the organisation and functional goals.

If you are struggling to understand why you are working on something, talk to your manager.

Try to set individual goals that connect to higher-level team or organisational objectives, then use those to triage and prioritise your work.

Share your approach with teammates and encourage them to do the same.

Transparent workflows

What is the status? Who is responsible? What are the next steps?

Since you cannot stop by a colleague’s desk to ask for an update or remind them of a deadline, your team might default to more meeting time to manage projects.

See if you can create templates for regular work and encourage greater transparency across the team.

Intentional time

Too many meetings can leave you with little time for deep thinking or intense work.

Our team tries to be judicious about scheduling meetings. The time that we do spend together is typically for discussing strategic plans or pushing critical work forward.

We also limit each meeting to no more than an hour. You likely do not have total control over your schedule, but you can still influence the video calls you attend.

Create an agenda that can keep meetings succinct and on track, and speak up when the conversation loses focus.

If someone sends you an invite, be curious and ask what they hope to accomplish.

You might be able to avoid gathering everyone together for something that can be solved quickly.

Building meaningful connections with others is important to happiness at work too — this is true whether you are communicating in person or over video.

Virtual meetings can never fully replace being in person. That is why our entire team normally meets twice a year at our onsites.

We are able to share fantastic meals, enjoy impromptu conversations, and forge deep connections that sustain us through the next six months.

While we have held a few successful virtual team-building events over the past year, we cannot wait to see each other in person again.

As the world reopens, everyone is looking forward to decreasing the amount of time we spend staring at a screen to interact with others.

However, remote work and virtual meetings are here to stay.

If you are a leader in title or action, now is the time to think critically about how to improve your culture and workflows.

*Brian de Haaff is the Chief Executive of cloud-based software company Aha! He can be contacted on Twitter @bdehaaff.

This article first appeared on the Aha! company website.

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